My experience spans over two decades in the media industry, during which I have held diverse roles in various organizations. I have been instrumental in driving media strategies, marketing, and sales plans for major television networks, contributing to the success of flagship programs, such as Ramadan transmissions and game shows. Additionally, I have been actively involved in industry associations, leading efforts to uplift and represent the outdoor advertising sector on national and international platforms. My consultancy background is marked by collaboration with reputable firms, where I've contributed to business expansion, content development, and digital media strategies. I've also ventured into the real estate domain, demonstrating proficiency in project planning, market analysis, and team management for residential high-rise developments. Throughout my career, I have showcased leadership, innovation, and adaptability, making strides in the media landscape while leveraging my comprehensive understanding of the industry. My track record reflects a commitment to driving success through strategic insights, effective coordination, and a deep passion for media, consultancy, and real estate realms.